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QUEPLIX BUILDS CHANNEL PARTNER PROGRAM TO MEET INCREASED DEMAND FOR DATA VIRTUALIZATION SOLUTIONS

New Advantage Partner Program Designed to Address the Challenge of Application and Data Integration and Data Management

SUNNYVALE, Calif., December 13, 2010 – Queplix® Corp., a leader in data virtualization, today announced its new Advantage Partner Program to provide value added resellers (VARs), independent software vendors (ISVs), original equipment manufacturers (OEMs), and system integrators and professional services (SIPS) with the industry's most advanced data virtualization solutions available today. Included in the program are training tools, joint marketing programs and go-to-market resources that enable partners to effectively address the challenge of integrating data and applications and data management across both on-premise and cloud platforms.

"Partners are a key component of our delivery strategy as we focus on providing advanced data virtualization solutions to customers," said Mark Cashman, CEO, Queplix. "The goal of the Advantage Partner Program is two-fold: to help our partners capitalize on and benefit from the next wave of virtualization by providing access to the training and certification needed for rapid implementation of our technology across a broad spectrum of data discovery, data integration, data migration and master data management projects; and enable customers to move faster to complete successful implementations and realize the return on investment they expect.”

Advanced Data Virtualization: Transforming the Enterprise

Representing a combined market opportunity estimated by analysts to be approaching $10 billion, enterprises today rely on customer relationship management, enterprise resource planning, business process management and many other operational focused technologies to drive their businesses forward. Historically, companies have struggled with viewing, managing and updating information across these systems using legacy technologies such as ETL, EII, EAI and master data management. But each of these tools provides only a partial solution to a bigger problem. Advanced data virtualization with the use of persistent metadata takes a larger view, and approaches the problem as a data management continuum.

Companies can view, build and manage data across their application fabric regardless of the underlying infrastructure and applications. This abstraction of data from the physical layer streamlines business and transforms day-to-day operations.

The results of this transformation are operational efficiency improvements in Salesforce automation and other enterprise applications, product and service availability, interdepartmental collaboration and a faster, more flexible response to market changes. Businesses will also benefit from having fewer systems to support, as well as less data repository and software facility costs.

Virtual Data Manager
The Queplix Virtual Data Manager is a powerful data management solution that substantially automates application and data integration and provides ongoing data harmonization. The persistent metadata server at the core of Virtual Data Manager enables a consistent and accurate view of customer, product and financial data across software systems.

“Queplix data virtualization gives IdealNet the ability to solve the full spectrum of data integration problems with a high degree of automation, faster and easier, and at far lower costs for our clients," said Chris Biddle, CEO, IdealNet. "Data virtualization is much easier to implement – our ETL team feels they can be more than twice as efficient. All of the integrations we implement with Queplix can roll into an implementation strategy for master data alignment across the enterprise. You can virtualize a source once and then integrate many times easily from the server. This is a new and disruptive architecture for data integration - no other vendor can give us this capability.”

"IdealNet’s extensive domain experience in life sciences positions it strongly as one of our lead partners for pharmaceutical, medical device and health insurance companies. We’re pleased and delighted to have such a strong services partner on our team,” said Michael Zuckerman, chief marketing officer, Queplix. “As a premier partner with application integration, data integration and master data management expertise, their support as a go-to-market partner will be an excellent showcase of Queplix in these environments."

Queplix Advantage Partner Program
The Advantage Partner Program provides Queplix partners with access to its data virtualization technology, training, marketing and customer support programs. It also provides a framework for a variety of other programs designed to maximize success for partners' go to market initiatives.

Benefits include:
• Training to become a certified partner;
• Attractive margins and fees;
• Joint marketing programs of many kinds;
• Information on product development;
• Queplix product advisory board participation options; and
• Support for partner marketing and sales activity.

Tweet This: Queplix Builds Channel Partner Program to Meet Increased Demand for Data Virtualization Solutions

Follow Queplix on Twitter at: http://www.twitter.com/QueplixCorp

Resource library: For more information about data virtualization and application integration, visit Queplix Resource Library registering for white papers using the home page link from www.queplix.com

About Queplix Corp.
Queplix® is a leader in data integration and data management. Our products enable customers to securely integrate, deploy and manage cloud and on-premise applications and data with speed, simplicity and automation. Uniquely, no programming or SQL is required. Our data virtualization and powerful data management automatically harmonize the data between applications. Our customers benefit from greater cost savings, a rapid return on investment and the strategic benefits of true data mobility. Queplix has thousands of users around the world, serving customers such as The Home Depot, Homesite and Sony Ericsson. Please visit www.queplix.com for more information.

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Queplix, the Queplix logo, Virtual Data Manager, and the Advantage Partner Program are trademarks of Queplix Corp. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

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Differentiation

  • “Queplix data integration and data management is highly differentiated by the power of advanced data virtualization, a NoSQL user environment and a scalable architecture to support the largest global enterprise. No other vendor can do this.

    Michael Zuckerman

    Chief Marketing Officer

    Queplix, Inc.

    April, 2011